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Author
Andresen, Patrick
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Year of publication
2018
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Document Type
Bachelor Thesis
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German
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Biathlon
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Marketing
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Social Media
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Sportsponsoring
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Verkehr-Sport-Tourismus-Medien
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Social Media Marketing und seine Bedeutung zur Aktivierung von Sportsponsoring Rechten am Beispiel des BMW IBU Weltcup Biathlon
(2018)
Andresen, Patrick
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